We are constantly ideating, testing, and eventually executing on innovative and transformative business ideas.  The ideas may come from a variety of sources: entrepreneurs may approach us with their own ideas, or we may have an internally generated idea that we approach co-founders for. Large corporations may also approach us with ideas for a product that solves a problem for them, or the reverse.

Regardless of an idea's origin, the first step is to make sure it is actually worth pursuing. In the validation stage, we may conduct market research, conduct customer interviews, and test market demand. We create financial models, and an overarching business plan. We build an MVP, continue testing and iterating with users, until we bring on early customers. We then hire ongoing company leadership, and participate in finding initial investors if needed.

Our business model revolves around a pool of shared resources: tools, management processes, and human capital. Since we build several products each year with the same team, we are able to save money and reuse some of the same infrastructure, best practices, and playbooks. This makes it possible to compress time, iterate quickly, and scale faster.

At Fikr Unlimted, we understand that when it comes to business, there are no “one-size-fits-all” solutions. We deliver real results, in less time, leveraging our bold ideas, pragmatic solutions, and immense network. We help our partners and clients overcome early stage innovation's biggest challenges, and where needed, we work together with our corporate clients to bridge the gap between old processes (experience) and new methods (solutions), hence enabling them to conduct business effectively across all boundaries.